40 Cities Worldwide and 16 U.S. Cities Host First International Viral Culinary Event40 Cities Worldwide and 16 U.S. Cities Host First International Viral Culinary Event
From global phenomenon to highly sought-after “secret,” Dîner en Blanc is spreading over the world, taking over the most prestigious landmark public spaces. The très chic picnic, imported from Paris, is equal parts mystery tour, pop-up feast and je ne sais quoi.
Now marking its 25th anniversary, Dîner en Blanc was launched by François Pasquier and a handful of friends in 1988. Today, the original Paris Dîner en Blanc attracts more than 12,000 people each year, and worldwide, the event is exploding to 40 cities across five continents.
At a Dîner en Blanc, everyone is asked to dress elegantly in white, from head to toe, bring their own epicurean feasts, tables, chairs, fine china, silverware and white tablecloth.
Diners pull out candelabras, candles, and giant flower arrangements to grace the tabletops and sup off fine china and polished silverware, clinking crystal glasses and goblets. Over the course of the evening, thousands of diners celebrate with live music and dancing amid festive white balloons. Always visually breathtaking, the waving of a sea of cloth napkins marks the beginning of the dinner. When it is time to leave, guests pack up their crystal, dinnerware and tables, pick up all their litter and head into the night, leaving behind no sign of their elegant revelry.
About Dîner en Blanc
With no advertising or major outreach, the summer soiree has social media to thank for its explosive growth and popularity. While the technology behind the event may have changed over the years, the principles fueling this fantastic event have not: diners continue to gather at a secret location for the sole purpose of sharing a high-quality meal with good friends in one of their city’s most beautiful locations.
Dîner en Blanc International, based in Montreal, is responsible for developing this secret posh picnic in over 40 cities by the end of 2013. Each event is headed by passionate local organizers who fell in love with the concept and wanted to bring it to their city, giving this rendezvous a local flair.
Version Française: http://youtu.be/of33oHL0N_c
Version Espanola: http://youtu.be/ZJbyZDXxmBY
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